How-ToComment Moderation
Comment Moderation

Keyword Filters

~3 min read · Last updated March 2026

Keyword Filters are the fastest way to set up automated comment moderation. You define a word or phrase, choose an action, and Instagrow fires that action on every matching comment automatically.

How to Add a Keyword Filter

1

Go to Moderation → Keywords tab

Click Moderation in the left sidebar, then click the Keywords tab.

2

Enter the keyword or phrase

Type the keyword in the input field. Matching is case-insensitive and checks for the word anywhere in the comment text. Partial matches are supported — e.g., "spam" will match "this is spam" and "spammy comment".

3

Select the action

Choose what to do when a comment contains your keyword:

  • Hide — Hides the comment from others but not the author. Safest for uncertain content.
  • Delete — Permanently removes the comment. Use for blatant spam or abuse.
  • Auto Reply — Posts a public reply comment back. Requires you to write the reply text.
  • Send DM — Sends a private message to the commenter. Great for sales funnels. Requires reply text.
4

Write reply text (if applicable)

If you chose Auto Reply or Send DM, a text box appears. Write the reply message you want to send to the commenter.

5

Save the filter

Click Save. The filter is now active and applies to all new comments going forward.

Example Keyword Setups

Keyword Action Use case
follow for follow Delete Remove F4F spam immediately
price Send DM Auto-send pricing info to interested buyers
how to buy Auto Reply Reply publicly with a link
hate Hide Suppress hate speech without deleting
interested Send DM Funnel interested followers to your DMs

Editing & Deleting Filters

💡 Tip: Don't add too many broad keywords (e.g., "buy") or you may accidentally trigger on genuine comments. Start with clear spam phrases and expand gradually based on what you see in comments.

← Moderation OverviewModeration Rules →